Business Week magazine has reviewed a new book entitled, “Do You Matter? How Great Design Makes People Love Your Company”. Authors Robert Brunner and Stewart Emery explain how companies such as Apple, BMW, Ikea, and Target use design to establish lasting (and lucrative) relationships with consumers.
Great design isn’t just for Fortune 500 companies. We love great design and hope you’ll share yours with us. Email your design (logo, ad, product) to alan@customlogos.com. Maybe we’ll highlight here in our blog.
Better yet, buy the book at www.amazon.com, that’s what I’m gonna do.
