What’s New? What’s the hot color? What’s different? In our industry these are questions we hear every day and today we have a one of those answers for you. According to the PANTONE Color Institute Viva Magenta 18-750 is the 2023 color of the year, a color that is “a transformative red tone capable of driving design to create a more positive future.” Not sure about you, but we like the sound of that!